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The bestselling author of Emotional Intelligence and Primal Leadership now brings us Ecological Intelligence—revealing the hidden environmental consequences of what we make and buy, and how with that knowledge we can drive the essential changes we all must make to save our planet and ourselves.  In Ecological Intelligence, Daniel Goleman reveals why so many of the products that are labeled green are a “mirage,” and teaches consumers and businesses alike how to accurately assess how green they really are in their activities.

Besides Time Magazine listing Ecological Intelligence as one of "10 ideas changing the world", other praise for Ecological Intelligence has come from:

Peter Senge, director of the Center for Organizational Learning at the MIT Sloan School of Management, and author of The Fifth Discipline, The Dance of Change, Presence, and The Necessary Revolution

"The eight-hundred-pound gorilla behind virtually all of the 'sustainability challenges' is you and me, the consumer.  The problem is not that we are bad but that we have been blind to the impacts of our everyday choices - which are about to change.  As Goleman shows, new information technologies and growing public concern are awakening our intrinsic desire to do what is right to shape a healthier world for our children and grandchildren."

John Perkins, bestselling author of Confessions of an Economic Hit Man

"The marketplace is a democratic voting booth if we choose to make it so - we the consumer get to decide which companies will succeed and which ones fail.  Dan Goleman's Ecological Intelligence provides tools for voting consciously and rationally.  An eloquent must-read bridge between business and consumer that crosses generational gaps and lights the path to an environmentally sustainable and socially just destination."

Read Chapter One "The Hidden Price of What We Buy"